These parents are on a mission to create a world of fearless parenting with their startup

We recently caught up with Hameed Imthad, founder of India’s First Online Store for organic and skin friendly kids & baby products, Babyamore. He holds a masters degree in Computer Science from the US. Being a techie for more than13 years able to bring technical advancement to the organization. Also having worked outside the country, he has good exposure in knowing international brands.

MV: Please introduce your company to our readers

Hameed: We are eCommerce website catering to every baby’s need. Our focus is to sell organic, eco friendly and premium baby products. The products are sourced from different parts of the world.

MV: How did you come up with this idea and why this name?

Hameed: As a first time parent and settled abroad, I had access to wide range of baby products. After moving back to India I saw a big gap. There were eco-friendly products available in the market but the prices were way too expensive. The authenticity and genuineness of these products were also questionable. So I decided to reduce the gap by talking to manufactures, suppliers and re-sellers across the world to source the products and sell them at one place.

Amore means love and we decided to use this for our love for the baby.

The company plans to reach parents via social media marketing, exhibitions, unique rewarding system and word of mouth

MV: What is your business model?

Hameed: This varies from product to product.

For some products we are the official importer and distributor of the products

For some products we collaborate with other distributors to have their product sold through our platform

MV: How difficult was it for you to get started?

Hameed: Sourcing the right product and making it available in India was a difficult and obtaining the legal documents is a lengthy process.

Other than Hameed, the founders/key team members include

Abdul Wahab – Founder(holds a master degree in Business Management from Scotland. Has worked for 9 + years in logistics and supply chain in oil and gas industry. he is able to read the pulse of the customer), Hameem Mohammed – Creative Thinker (having worked in retail industry, he’s able to study the demand and meet it.), Hameedhudeen – Ecom Guru (a passionate engineer with a pro-level understanding for e-comerce business)

MV: What’s your vision for the company?

Hameed: To be a household name for all the baby needs. Sticking to our core values of selling eco friendly, organic and premium baby products

MV: Any advice to aspiring enterpreneurs?

Hameed: Think before getting into something. Once you are in don’t look back

Babyamore plans to expand globally. By 2021 they have plans to launch the site in UAE, Singapore and Malaysia. For 2022 we are looking at other markets. You can find out more about their store here- Babyamore.in

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